Only You: UM Licensing Partners With Smokey Bear in Historic Collaboration
May 15, 2026
May 15, 2026
MISSOULA, Montana, May 15 -- The University of Montana posted the following news release:
* * *
Only You: UM Licensing Partners With Smokey Bear in Historic Collaboration
*
MISSOULA - For generations of Americans, their first bear encounter was with one wearing a wide-brimmed hat and holding a shovel, instructing on the dangers of wildfire and protecting wildlands.
Not much has changed since 1944, when Smokey Bear was first create . . .
* * *
Only You: UM Licensing Partners With Smokey Bear in Historic Collaboration
*
MISSOULA - For generations of Americans, their first bear encounter was with one wearing a wide-brimmed hat and holding a shovel, instructing on the dangers of wildfire and protecting wildlands.
Not much has changed since 1944, when Smokey Bear was first create . . .