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University of Minnesota's Carlson School of Management: Students Review Best and Worst TV Ads of Super Bowl LVIII
February 13, 2024
MINNEAPOLIS, Minnesota, Feb. 13 -- The University of Minnesota's Carlson School of Management issued the following news:

Super Bowl LVIII was a star-studded affair, from the VIPs at the game to the celebrities appearing during the TV commercial breaks.

According to AdWeek, a 30-second spot cost as much as $7 million this year. Was the hefty price tag worth it?

A group of students from the Carlson School's Master of Marketing program reviewed this . . .

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